When you wake up one morning and open Google Search Console, your heart sinks. Your traffic has dropped by 40%, 50%, and sometimes even 80% overnight. Your rankings have disappeared. Pages that used to be on the first page are now nowhere to be found. This is the time that every website owner fears. And if you're reading this right now, there's a good chance it's already happened to you. First, take a deep breath. Your website is not dead if it gets a Google algorithm penalty. Many sites have bounced back from big drops in their rankings and are now better than ever. But in order to get better, you need to know what happened, why it happened, and what you need to do to fix it. This guide will show you how to do everything, step by step. What is a penalty for an update to Google's algorithm? It's helpful to know what you're really dealing with before we talk about recovery. Every year, Google changes its search algorithm thousands of times. Most updates are smal...
When you wake up one morning and open Google Search Console, your heart sinks. Your traffic has dropped by 40%, 50%, and sometimes even 80% overnight. Your rankings have disappeared. Pages that used to be on the first page are now nowhere to be found. This is the time that every website owner fears. And if you're reading this right now, there's a good chance it's already happened to you. First, take a deep breath. Your website is not dead if it gets a Google algorithm penalty. Many sites have bounced back from big drops in their rankings and are now better than ever. But in order to get better, you need to know what happened, why it happened, and what you need to do to fix it. This guide will show you how to do everything, step by step. What is a penalty for an update to Google's algorithm? It's helpful to know what you're really dealing with before we talk about recovery. Every year, Google changes its search algorithm thousands of times. Most updates are smal...